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More than you ever wanted to know about Ray Welch

I'm a storyteller. The stories I tell are true ones, most of them taken from experience and set down without a whole lot of embellishment.

I write them in the form of books and ads, and speak them as a voiceover in commercials and narrations. In both, you can hear a lifetime of unfiltered Camels and Johnnie Walker Red, which I'm neither proud nor ashamed of. For the most part, what you don't hear is very much bullshit.

I've won over 100 silver bowls for what the industry touts as "creative excellence," which I use chiefly as ashtrays and the occasional festive planter.

After forty years in the business as a creative director, voice talent and advertising agency principal, I moved from Boston to a small town on the coast of Rhode Island between Providence and Newport.

To get here from America, you have to go through Customs and set your watch to Rhode Island Time, which runs about half an hour slower than Eastern Standard. On a scale of one to ten, I like it about an eleven.

If you make the drive, I'll buy the drinks.

 

signed , Ray Welch

Ray (slideshow)

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Ray Welch (1939-2007)

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Author / ad man Ray Welch displays print portfolio, plus downloadable radio commercials, voiceovers, and Orson Welles going nuts in a mix-to-pix session. Smoke-filled rooms, smoke-filled voices. Free samples from his book and CD Copywriter, A Life of Making Ads and Other Mistakes, and excerpts from golf humor book - So Jesus and Moses Are Teeing It Up… Fun stuff, solid wisdom

Business& creative talent for branding, marketing consulting, politics and media marketing strategy for art, awards director. Author arts, brand advertise, trade. retail graphics clients, consulting, author and political consultant, Jack Connors, Jim Mullen, Hill Holliday, HHCC, Mullen Advertising, broadcast voiceover Boston Phoenix, Gregg Farrell, USA Today, AD WEEK, Advertising Man, smoke-filled room, Peter Kadzis, target market. Announcers Art-Direction Audio. Audio Book about Advertising arbitron about Broadcasting Books about Business. CD about Commercials, Communications and Copywriting. Books on communications and creativity. Story about Design Editorial graphic. Read Problem Solving Publishing. Sales Book about Storytelling Book about Writing. Boston Advertising Bristol RI Writers. Broadcast Business. CDs Welch Commercials Communications Copywriter. Author Copywriting and the Creative Process. Copy and Essays about Golf. Golf Humor Graphic Art Graphic Design Humor. Memoirs, developing Mission Statements Narration New England voice-over nonfiction Advertising. Non-fiction branding consultant. Advertising Problem Solving Publishing Radio slots. Rhode Island Writers with Sales Stories about SAG and AFTRA Storytelling Strategy. Talking Books and CDs re: Television experience with Voiceovers samples by Rhode Island Writer Authors. Casting Calls and Cattle call for Audio Production and Radio direction Producing Radio Spots. Television Production for arbitron Agencies with Portfolios on How to Write Ad Copy. Business creative branding marketing consulting politics media marketing strategy art awards creative director arts brand trade retail graphics clients consulting political consultant Connors Mullen Hill Holliday HHCC Mullen Boston Phoenix Gregg Farrell USA Today AD WEEK Peter Kadzis target market Announcers Art Direction Ads Audio books How Write broadcasting Commercials Communications Copywriting Editorial Graphic Design Advertise RI authors Broadcast CDs Stories Golf Humor CD Graphic Arts Marketing Mission Statements process Narration New England Nonfiction books narrate Radio Television ads Voiceovers Advertisement Strategy Casting Calls Cattle Call Audio Production Producing and directing Spots Television production Ad Agencies Portfolios Copywriting portfolio service ma ri mass RI Rhode Copywriter publishing Chicago New York graphics consultantvoice over director Welch director AD Week, SAG and AFTRA communications voice talent broadcast voiceover visual arts voice-over nonfiction arbitron market ads presentations